Social Media

Which is better Social Media or Email Marketing?

Which is better Social Media or Email Marketing?

In the fast-paced world of digital marketing, we’re all looking for the best ways to reach our customers and to push them to make a purchase. Some people swear by search engine optimization while others prefer digital advertising or offline marketing, and the truth is that no one platform ‘s better than any other.  This […]

Should I hire a Local SEO Consultant or do it myself?

Should I hire a Local SEO Consultant or do it myself?

The right local SEO consultant can help you grow your business; the wrong one can just cost you a lot of money. Before we talk about hiring a local SEO Consultant, let’s cover the basics of local SEO.  What is it and what it can do for your business? In the simplest terms, Local SEO […]

Should I create more than one Facebook page?

This article on creating more than one Facebook page is the first of a series on finding success on Facebook and social media. What are the benefits of creating more than one Facebook page? Many business owners ask if it makes sense to create more than one page on Facebook.   You’d think that once you […]

Marketing Like a Pro on a Shoestring Budget

Marketing Like a Pro on a Shoestring Budget

Marketing automation is not just for big companies anymore. Marketing automation is big business, these days. Let’s face it; we’re all marketers in the age of blogging and social media. Even if we’re not marketing our companies in the workplace, we’re job hunting on LinkedIn, promoting the blogs that we write or merely seeking a […]

Build an audience of followers with free Facebook page likes

Follow these techniques and get free Facebook page likes and followers. Once you’ve created a page on Facebook, the next logical step is to get free Facebook page likes and grow a following. Generally speaking, the more people that follow or like you on Facebook, the more exposure your business will get. After all, if […]

Learn how to go viral on Facebook by posting sharable content

Learn how to go viral on Facebook by posting sharable content

If you want to go viral on Facebook, you have come to the right place. First of all, if you’re going to get any return on your investment posting, shareable content must be a big part of your marketing strategy. The benefits of shareable content should be easy to see. By motivating your Facebook followers […]

NY Times Study: The Psychology of Sharing, Why do People Share Online

NY Times Study: The Psychology of Sharing, Why do People Share Online

This NY Times study “The Psychology of Sharing, Why do People Share Online,” was published in 2011.  It was online through 2016. Websites and blogs still cite this publication as a reference for why people share online.  Broken are hundreds of links to the report.  The report’s website was taken down in 2016.  Hence it created an undesirable impact […]

2017’s best LinkedIn tips and marketing strategy

2017’s best LinkedIn tips and marketing strategy

Are you marketing to business owners?   If you are, LinkedIn is the best place in the world to reach your target market.   With this in mind, we created the following LinkedIn tips to help you with your journey.  The days of putting your needs first are long gone (if they were ever there in the […]